Aug 18, 2026
Travel Agent Commissions: Rates, Models, and Tracking
Commission rates are only half the story. Learn how host splits, net rates, refund reversals, and channel mix determine what your operation actually keeps.
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The Samba blog
Playbooks, teardowns, and field notes for tour and activity operators — on winning more direct bookings and running trips with less admin.
Aug 18, 2026
Commission rates are only half the story. Learn how host splits, net rates, refund reversals, and channel mix determine what your operation actually keeps.
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Aug 16, 2026
GetYourGuide's 20–30% commission takes $20–$30 from every $100 day tour and $900–$1,350 from a $4,500 trip. Here's how to model the real economics by product and market.
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Aug 15, 2026
Your Google Business Profile is the discovery layer between a traveler's search and your checkout. Here's how to set it up, get verified, and make it send bookings to you—not a marketplace.
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Aug 14, 2026
OTA bookings now outpace direct sales for many operators. This guide covers how inventory and reservations flow between your booking system and marketplaces—and how to avoid oversells.
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Aug 13, 2026
Google Things To Do ads run on feed data, not keywords. Here's how to wire your inventory, landing pages, and booking flow so the campaign actually converts.
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Aug 12, 2026
A practical playbook for tour operators on how to get listed on Google Things to Do — covering eligibility, feed setup, booking paths, and what your checkout needs to handle.
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